Listening Styles Profile (LSP-16)

The Listening Styles Profile (LSP-16) is a field-tested instrument that was developed to understand how people listen and what they prefer to listen to.  It is applicable in a variety of subject areas.

The Listening Styles Profile has a self-scoring answer sheet along with an interpretation guide. The Listening Styles Profile describes the following four listening styles: People Oriented, Action Oriented, Content Oriented and Time Oriented. It includes a guide on how to administer the instrument and what to do at the completion of the examination.

The LSP takes about 15 minutes to complete.

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K.W. Watson, L.L. Barker and J.B. Weaver

SPSS Syntax

COMPUTE RiskPerceptionRawScore=(SUM(q1_9,q2_9,q3_9,q4_9,q5_9,q6_9)) –
COMPUTE RATRawScore=SUM(RAT_q1,RAT_q2,RAT_q3,RAT_q4,RAT_q5,RAT_q6,RAT_q7,RAT_q8,RAT_q9,RAT_q10,
EXAMINE VARIABLES=RATRawScore RiskPerceptionRawScore Age

/DEPENDENT RiskPerceptionRawScore
/METHOD=ENTER RATRawScore Control_ExperimentalGroup

Validity and Reliability

Basic items developed by the Listening Styles Profile were generated from a methodical review of literature identifying listening behaviors, plus the addition of professional experiences presented by Watson and Barker (1995). According to Watson and Barker, these items were then screened by a pool of listening professionals. The first instruments included thirty items each and were administered to several pilot groups to test for contextual understanding and simplicity of administration (Watson, 1984). The instrument was then refined after item analysis to include twenty-four items that were later subjected to factor analysis.

As the Listening Styles Profile has been refined, the descriptive labels have been customized to clarify category traits and to avoid a positive or negative word-association prejudice (Watson & Barker, 1995, p.12).

Where to Purchase

Listening Styles Profile, Combo Package: Answer Sheet 25 Pack and the Interpretation Guide Sheet 25 Pack

Taylor & Francis Online

Administration, Analysis and Reporting

Statistics Solutions consists of a team of professional methodologists and statisticians that can assist the student or professional researcher in administering the survey instrument, collecting the data, conducting the analyses and explaining the results.

For additional information on these services, click here.


Kiewitz, C. Weaver, J. B., III, & Brosius, H.-B. (1997). Cultural differences in listening style preferences: A comparison of young adults in Germany, Israel, and the United States. International Journal of Public Opinion Research, 9(3), 233-247.

Myers, S. A., & Anderson, C. M. (2008). The fundamentals of small group communication. SAGE. View

Sargent, S. L., Fitch-Hauser, M., & Weaver, J. B., III. (1997). A listening styles profile of the type-A personality. The International Journal of Listening, 11(1), 1-14.

Watson, K., Barker, L. L., & Weaver, J. B. (1995). The Listening Styles Profile (LSP-16). Development and validation of an instrument to assess four listening styles. The International Journal of Listening 9, 1-14.

Weaver, J. B., III & Kirtley, M. D. (1995, Winter). Listening styles and empathy. Southern Communication Journal 60(2), 131 – 140.